Guwahati, 18th December: Assam tea has achieved a remarkable sales value of nearly Rs 2,300 crore during the fiscal year 2023-2024 at the Guwahati Tea Auction Centre (GTAC). Approximately 115 million kg of tea were sold at an average price of Rs 198.51 per kg. Dinesh Bihani, Secretary of the Guwahati Tea Auction Buyer’s Association (GTABA), mentioned that despite selling a slightly higher quantity of tea this year, the average price witnessed a decline compared to the previous year.

A special tea named Golden Needle set a record by being sold at Rs 61,000 per kg this year. Bihani expressed optimism about obtaining more tea in the upcoming days. He also addressed the adverse effects of climate change and recent global events impacting the tea industry. Collaborative efforts with tea researcher associations and stakeholders are underway to address climate change challenges.

Celebrating 200 years of Assam tea, Bihani highlighted GTAC’s participation in the International Tea Trade Fair and the distribution of free tea on International Tea Day. He also mentioned the upcoming bi-centenary Assam Tea International Conference organized by the Assam government, Tea Board, and other stakeholders in Guwahati on January 29-30. GTAC is now the world’s second-largest auction center for CTC teas, with endeavors to secure the first position. According to Tea Board data, Indian tea production slightly decreased, and tea exports from January to September were slightly lower compared to the previous year.

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