Guwahati: Prime Minister Narendra Modi will launch the ‘Lifestyle for the Environment (LiFE) Movement,’ a global endeavour at 6 pm via video conferencing on Sunday.
The event will initiate off a ‘LiFE Global Call for Papers,’ allowing academics, universities, and research institutes to submit ideas and suggestions for influencing and persuading individuals, communities, and organisations around the world to embrace an environmentally conscious lifestyle.
Taking to twitter on Saturday, PM Modi wrote, “Tomorrow, 5th June is marked as #WorldEnvironmentDay. At 6 PM, the LiFE global movement will be launched. This movement seeks to encourage practices that further sustainable living and environmentally friendly development.”
Prime Minister Modi will deliver a keynote address during the event.
Lord Nicholas Stern, Climate Economist, Prof. Cass Sunstein, Author of Nudge Theory, Mr. Aniruddha Dasgupta, CEO and President World Resources Institute, Ms. Inger Andersen, UNEP Global Head, Mr. Achim Steiner, UNDP Global Head, and David Malpass, World Bank President will also participate at the event.
PM Modi first proposed the LiFE concept at the United Nations Climate Change Conference of the Parties (COP26) in Glasgow last year. The concept encourages a green lifestyle that emphasises “mindful and intentional utilisation” rather than “mindless and destructive consumption.”